Privacy

Last updated 10 October 2026.

What Frida stores

• Your profile. Name, WhatsApp number, email, and the facts you tell Frida (home city, dietary needs, preferences). Stored so Frida can act on your behalf without asking twice.
• Your conversations with Frida. WhatsApp messages and voice notes, so Frida has context.
• Calls Frida makes for you. Transcripts and recordings of calls to businesses, kept for your records and sent to you by email. Frida tells every business she is an AI assistant and that the call is recorded.
• Emails to your Frida alias. Confirmations businesses send to the email address Frida gives out on calls.
• Billing. Handled by Stripe. We keep a customer reference, never card details.

What Frida never does

• Share your personal details with a business beyond what your disclosure rules allow.
• Give out card or bank details, or agree to charges.
• Sell or share your data with anyone for advertising.

Who processes it

Frida runs on Cloudflare. Conversations and call briefs are processed by Anthropic's Claude; call audio by ElevenLabs; messaging by WhatsApp (Twilio or Meta); email by Resend; payments by Stripe. Each receives only what it needs for that step.

Your control

• Ask Frida "what do you know about me" at any time.
• Message "delete everything" and confirm with your PIN: profile, tasks, transcripts, recordings and account are removed.
• Questions or requests: hello@frida.dev.